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flip side

noun

Informal.

the reverse and usually less popular side of a phonograph record.
an opposite, reverse, or sharply contrasted side or aspect of something or someone.
The flip side of their charitable activities is a desire for publicity.

flip side

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First recorded in 1945–50

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Examples have not been reviewed.

Then the flip side, it’s like I appreciate it when people show up for my stuff, so it’s a give and take and I’m happy to be a part of it.

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“On the flip side, it would not take very much to completely topple these 10 packs.”

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On the flip side, what past chapter of your life are you the most proud of?

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Basketball coach Ryan Evans speaks about showing youngsters "the flip side" when trying to move them away from the influences of toxic masculinity.

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The flip side of this is agricultural access for the US, for example for beef, also subject to a quota.

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