charm offensive

noun

a concentrated attempt to gain favour or respectability by conspicuously cooperative or obliging behaviour

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Examples have not been reviewed.

Not all are sanguine regarding the Saudis’ gilt-edged charm offensive.

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He became a key part of the charm offensive to maintain the UK's good relations with President Trump, with an invite for a second state visit.

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And Meghan, despite her very intentional regular mom persona, seems very hit or miss in that charm offensive.

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It comes as Xi is on a so called "charm offensive" trip across South East Asia, which will also see him visit Malaysia and Cambodia.

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"They were heading for a charm offensive without charm," he said.

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