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grassroots
[ gras-roots, -roots, grahs- ]
noun
- the common or ordinary people, especially as contrasted with the leadership or elite of a political party, social organization, etc.; the rank and file.
- the agricultural and rural areas of a country.
- the people inhabiting these areas, especially as a political, social, or economic group.
- the origin or basis of something; the basic or primary concept, rule, part, or the like.
adjective
- of, relating to, or involving the common people, especially as contrasted with or separable from an elite:
a grassroots movement for nuclear disarmament.
Word History and Origins
Origin of grassroots1
Example Sentences
The grassroots branding helped fuel momentum and broaden their influence.
The new policy will apply to all competitive football in Scotland, including the grassroots game from under-13s and over.
Mr Modry, a retired heart surgeon, is a co-leader of the Alberta Prosperity Project, a grassroots organisation pushing for an independence referendum.
The holiday’s founder was a Democratic Senator from Wisconsin, Gaylord Nelson, who worked closely with a grassroots group of college students and environmental activists.
Izzie Walsh is currently recording her debut album and tells Newsbeat it's important fans support country artists "at a grassroots level" to ensure it can continue to grow in the UK.
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