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reposition
1[ree-puh-zish-uhn, rep-uh-]
noun
the act of depositing or storing.
replacement, as of a bone.
reposition
2[ree-puh-zish-uhn]
verb (used with object)
to put in a new or different position; shift.
to reposition the artwork on the advertising layout.
to change the image, marketing strategy, etc., of (a product) so as to appeal to a wider or different audience or market.
to reposition a diet drink to appeal to teenagers.
Medicine/Medical, Surgery.to place (an organ or bone) in its original position.
reposition
/ ˌːəˈɪʃə /
noun
the act or process of depositing or storing
surgery the return of a broken or displaced organ, or part to its normal site
archaicthe reinstatement of a person in a post or office
verb
to place in a new position
to target (a product or brand) at a new market by changing its image
Other Word Forms
- repositionable adjective
Word History and Origins
Origin of reposition1
Origin of reposition2
Example Sentences
As they reposition themselves and “get things back on track,” Carney says, the duo are now in a good place despite last year.
Amazon is also repositioning itself to increase resilience in the face of the tariffs.
Given that backdrop, opposition parties are sceptical whether Morgan can successfully reposition herself and Welsh Labour - if she were so minded.
In recent years he has repositioned himself as a right-wing commentator, activist and aspiring politician.
The jet stream has repositioned itself much further south, trapping low pressure overhead and bringing spells of heavy rain.
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