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underquote

[uhn-der-kwoht]

verb (used with object)

underquoted, underquoting 
  1. to offer (stocks, merchandise, etc.) at a price lower than the market price or some other quoted price; offer at a price reduced by (a specified amount).

  2. to quote a price lower than that of (a specified competitor).



underquote

/ ˌʌԻəˈəʊ /

verb

  1. to offer for sale (securities, goods, or services) at a price lower than the market price

  2. (tr) to quote a price lower than that quoted by (another)

“Collins English Dictionary — Complete & Unabridged” 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012
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Word History and Origins

Origin of underquote1

First recorded in 1890–95; under- + quote
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Example Sentences

Examples have not been reviewed.

Underquote, un-dėr-kwōt′, v.t. to offer at a lower price than another.

From

In Buenos Aires, annoyed and puzzled businessmen chiefly feared a rise in prices, since German firms usually underquote U.S. by 50%.

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